In March of 2024 I played golf for maybe the fourth time in my life, up in Sebastopol with my girlfriend, her mom, and her stepdad. And I'll be straight with you: I was atrocious. Not regular-beginner bad. Spectacularly, leave-the-course-questioning-your-life-choices bad. I lost balls in places balls should not go.
So naturally, I got hooked.
Not because it was fun. There were maybe two or three shots that whole day that came off clean, and that was all it took. You know the ones. That sound, that little jolt up the shaft, the ball doing exactly what you pictured. I spent the rest of the round chasing that feeling, and I've been chasing it ever since.
That day kicked off a two-year mission to break 90.
I finally did it in March of 2026.
The driver was on fire that round, and it wasn't even the club I expected to save me. I'd been playing a TaylorMade M1 for a while that I never really jived with. Then I picked up a Cobra, filmed two rounds with it, and on the second one everything clicked. Shot an 86 at Foxtail North. Here's the kicker: I don't even own that Cobra anymore. I'd grabbed it from Golf Mart, which has a 90-day satisfaction guarantee, so I traded it back in for a Ping G430 Max. But that round is staying with me forever.
Where I'm at now
I'm sitting at an 18 handicap these days. Rooster Run in Petaluma is my home course, and I'm out at Foxtail most weeks, rain or shine.
Takomo irons are still in the bag, and I love them. (Takomo, if you're reading this, you know where to find me.) And that Ping G430 Max has some big shoes to fill now, because we get to find out if it can live up to that one magic Cobra round. No pressure, Ping.
The whole thing lives on my channel as a series called Breaking 90. I film a full round, post the entire round, then chop each hole into short little "come play a hole with an 18 handicap" clips. The first series is in the books, and there's a lot more on the way.
The other half of me: the camera
Golf is the new obsession, but the camera came first.
I always thought photography and movies were the coolest thing in the world. I even took a film class back in high school, which was honestly pretty dope. Later I fell down the rabbit hole of fitness YouTubers and vloggers like Christian Guzman and Steve Cook, and a switch flipped. I wanted my own camera and my own channel.
So on Thanksgiving of 2021, I pulled the trigger and ordered my first Sony ZV-E10 with a couple of Sigma lenses. That was the start of everything. I grabbed a new MacBook, taught myself Final Cut Pro one YouTube tutorial at a time, and just started filming and editing anything I could get my hands on. A few more lenses later I upgraded to a Sony FX30 and another Sigma Art lens, and the cinematic side of all this is something I love. I will absolutely talk your ear off about lenses.
These days the golf and the filmmaking feed each other. Every round is a chance to tell a better story and shoot something that actually looks good.
The bigger picture
If you've been around a while, you might know me from the fitness chapter. That part of me hasn't gone anywhere. Pushing myself and getting better at hard things still matters. The brand has just grown into something more personal, and right now that mostly looks like a golf course and a camera.
So that's me. A guy who got humbled on a golf course in Sebastopol, couldn't let it go, and decided to film the whole thing.
Stick around. It's just getting good.